Something that has been at the top of my list of concerns for developing my organisation is to include more of my personality and individual stories in the material I’m producing. This is something that I have actually been teaching as a branding strategy for a while now however, quite truthfully, I might probably be...Read More

Email marketing truly does work, that is, if it’s done right. When designed and implemented properly, email marketing is an effective way to maintain a constant and effective flow of communication to customers and clients. The challenge lies with creating relevant content that attracts AND engages the consumer. More specifically, delivering an email message that...Read More